||1 of 1 people found the following review helpful.| Understandable, actionable and powerful|By Andrew Jacka|This is one of few pricing books that focuses on business markets.
What distinguishes this text as a pricing reference for any organisation selling in business markets is its ability to be understood, acted upon and profited from.
Pricing can be hard. And its confusing. Too often the seemingly heal|From the Inside Flap||Face facts: Customers have never met a price they liked. And they will use every trick in the book to get you to lower your prices and give up profits. The typical business response is to discount, discount, discount—resulting in les
Bad pricing is a great way to destroy your company’s value, revenue, and profits. With ten simple rules, this book shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The authors destroy the conventional wisdom that you have to trade margins for revenues and show you how to fully exploit the value your company offers customers. This is a proven plan for increasing sales without sacrificing pro...
[PDF.um93] Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table Rating: 3.92 (576 Votes)
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You can specify the type of files you want, for your gadget.Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table | Reed Holden, Mark Burton. I was recommended this book by a dear friend of mine.
